GoTraffic

Zagreb, Croatie

GoTraffic is a performance-driven agency focused on Google Ads and Google Analytics. We are a Google Certified Partner Agency with more than 150 digital projects and 9 years of industry experience. We are a small but knowledgable and experienced team of PPC professionals based in Zagreb, Croatia. Our clients are mostly in the lead generation field so we are focused on these types of campaigns. Our work is effective. We are efficient and process-driven so every minute is well spent. We run systems and systems run our business. Learn more about our agency and get in touch: https://gotraffic.hr/ or https://gotraffic.agency/

4 personnes dans leur équipe

Parle Allemand, Anglais, Croate

Travaille à distance à travers le monde

Membre Sortlist depuis 2020

Fondée en 2011

5/5

(1 avis clients)

Services

6 services offerts par GoTraffic

Description
GOOGLE ADS MANAGEMENT AND OPTIMIZATION

Precisely target your customers with ads that get attention and conversion.

Google Ads is the largest advertising network that displays ads on Google Search and the Google Display Network.

Our process in creating and optimizing your successful Google Ads campaigns:

1. Research
We carefully dedicate our time to understand:
Unique Value Proposition - how is your company different.
Your offer and USP's (Unique Selling Points) - what are the unique benefits of your offer.
Customer research - who is your target customer, how they decide, what is important to them, how they make decisions. their values/desires/fears etc.
Competition intelligence - who are your main competitors and what are they doing online

2. Analysis
We perform quantitative and qualitative analyses to gather all the relevant data.
Keyword research - what are the priority keywords for your business.
Audience insights - who are your customers and where they spend their time online.
Google Analytics analysis - how your visitors are using your site and where your website is leaking money.
UX research and heuristic analysis - we walk through your site and landing pages and analyze them for conversion.
Budget and Cost analysis

3. Strategy and KPI's
- Defining your advertising goals
- Planning the right strategy for your business (what we want to achieve and how we'll achieve it)
- Mapping high priority keywords
- Detecting high priority audiences and websites for Display campaign
- Defining and calculating key campaign performance indicators (cost per conversion, target ROI, target ROAS, conversion rate)
- Defining key metrics (daily budget, max cost per click, max cost per conversion, daily clicks ...)

4. Campaign setup
Based on our research and analysis, we set up the campaign based on your specific needs and industry best practices.

5. Optimization

If you win - we win. We perfectly understand that. So we work hard to always improve your campaigns:

- Continuous monitoring of campaign performance
- Doing optimization work based on our defined KPI's
- Implementing the latest solutions and features (it's always changing and improving)
- Regularly testing all relevant features for your specific campaign (smart bidding solutions, audiences, creative, devices, automation (like DSA, smart display, etc.)

6. Reporting

We send you monthly reports on your campaign performance that contain the following information:

Campaign summary - One-page campaign overview with only the most important KPI's
Campaign results - with the performance of every important segment (keywords, ad groups, ads, devices, locations, audiences, demographics, days, time of the day, etc.)

In Google Analytics we create your custom dashboard for Google Ads where you always have access to your most important data in one easy to use dashboard.
Compétences en Publicité (11)
Google Tag ManagerPay-Per-ClickSmall Business Web Designpay per clickPaid SearchGoogle AdsAdWordsPPCGoogle AdWordsFacebook Ads+1
En savoir plus sur Publicité
Description
With Google Analytics configuration we help you:

Understand your website results.
Understand who are your visitors and how they behave on your site.
Track your micro and macro conversions (button clicks, pdf downloads, newsletter signups, transactions, contact link clicks, etc.).
We create a dashboard for your business KPI's so you can easily check your website performance and at any time.

Tools we use are Google Analytics, Google Tag Manager and Google Data Studio.
Compétences en Web analytique/Big data (5)
CROGoogle AnalyticsGoogle Tag ManagerGoogle Data StudioAnalytics
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Description
Aucune description n'est fournie pour ce service.
Compétences en Réseaux sociaux (2)
Facebook AdsFacebook Advertising
En savoir plus sur Réseaux sociaux
Description
Aucune description n'est fournie pour ce service.
Compétences en Image de marque & branding (1)
Lead Generation
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Description
Aucune description n'est fournie pour ce service.
Compétences en Publicité en ligne (3)
Ppc MarketingPpcGoogle Ads
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Description
Aucune description n'est fournie pour ce service.
Compétences en Stratégie digitale (1)
Lead Generation
En savoir plus sur Stratégie digitale

Équipe

4 membres dans l'équipe de GoTraffic

Avis clients

1 Avis clients pour GoTraffic

5/5

(1 avis clients)

AndreyCo-founder chez CODO, Inc

5/5

Budget

Qualité

Planification

Collaboration

Quel était l'objectif de votre collaboration ?PPC strategy, data analysis, idea brainstorming, implementation

Qu'avez-vous le plus apprécié pendant votre collaboration ?Creativity and responsiveness, honest opinion and initiative.

Andrey

SecteurVente au détail

Équipe1 - 10

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Contact

Coordonnées de GoTraffic

Détails

http://gotraffic.hr

Siège socialUl. grada Vukovara 269D, 10000, Zagreb, Croatia