Hoet&Hoet is a branding agency, rooted in strong skills in graphic design and production. We have grown to specialize in brand culture, brand strategy, brand identity and brand design. We are brand setters: we define, design, develop, and deliver your brands. Existing brands and new ones.
WE DO -
We do work in partnership with our clients, hand in hand. We guide them in the right strategic and creative direction. We define brand strategy. We design brand universe through print and digital applications. We develop tailor made creative solutions. We deliver upscale work. We take care of our clients and the world we are living in. We do our best and even more…
WE HAVE DONE -
We have done local, national, international and global work. We have provided corporate and individual solutions. We have done business with individuals, small businesses and big corporations. We have done much more than logos. We have made progress…always.
WE ARE -
We are a team of 12 international creative talents: we define, design, develop and deliver strategic and creative work. We are authentic and curious. We are surrounded by a variety of specialist talents: strategic & brand culture consultants, copywriters, retail designers, photographers, illustrators, architects, printers… We are production experts. We are a family-minded business.
We are Hoet&Hoet -
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Projet réalisé pour WSM dans l'industrie Sans but lucratif pour un B2C public en 2020.WSM is a Belgian NGO that strengthens and connects social movements around the world on a daily basis to enable current and future generations to enjoy the universal right to a decent life and unconditional social protection. WSM’s identity was heterogeneous (depending on the geographical area or language) and its acronym no longer reflected the essence of the organization. Hoet&Hoet conceived a single brand platform for the entire organisation, accompanied by an elevator pitch allowing everyone to take ownership of the brand message. We also developed a logo rooted in action, supported by a baseline and a slogan that underline this new dynamic. The identity was completed with graphic elements, useful to boost communication and to assert the organisation’s personality on various media.
Projet réalisé pour John Cockerill dans l'industrie Biens et services industriels pour un B2B public en 2019.
Projet réalisé pour Equilis dans l'industrie Immobilier pour un public B2B / B2C.
Projet réalisé pour Champain dans l'industrie Alimentaire pour un B2C public en 2020.
Projet réalisé pour Gudule Winery dans l'industrie Vins et Spiritueux pour un B2B / B2C public en 2020.Gudule is the patron saint of Brussels, a legend. Today it is the story of a man, Thierry Lejeune, who lives in Brussels and makes wine, but does not own a vineyard, a man who deeply loves his city and would not want to leave it for any castle, an entrepreneur who sold his printing company to live his passion and produce the first wine of the capital using varieties of grapes from all around Europe. A wine that favours encounters, that is the product of european organic farming with Brussels as emotional terroir.WE BELIEVE THAT A CITY INTEGRATES IDEAS AND THAT WINE BRINGS PEOPLE CLOSER TOGETHER. WE REGARD BRUSSELS AS A UNIQUE TERROIR WHICH BLENDS WELL WITH WINE.
Projet réalisé pour Sapori di Casa dans l'industrie Alimentaire pour un B2B / B2C public en 2020.For Carine Herau the Mediterranean food diet is part of her family’s daily cooking habits. She wants to share her know-how of this healthy and tasty cuisine.Creating an atmosphere of “Sapori di Casa”, Saporita hosts cook & dine encounters themed around the Italian heritage, to explore the many grandmother’s recipes and stories. It is about bringing people together, enjoying learning, sharing opinions and appreciating quality moments with others. Meeting the right people in the right place. The idea of Saporita started to take shape when Carine Herau was travelling back and forth to Belgium, she would bring a few jars of freshly self-made passata as a gift when visiting family and friends. Since then, she has developed a range of homemade Italian products with a focus on quality and authenticity.
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