We are your brand new content marketing agency.
What drives us is curiosity. A far-reaching curiosity for your ambitions and frustrations. For your target audience and what drives them. For what is happening in the quickly changing digital landscape. Wat sums us op is pragmatism. We like to untangle complexity. We don’t preach, we offer practical stepping stones to grow towards a more relevant, differentiated and performing content marketing plan. What we seek is a razor-sharp and measurable digital plan that focuses on IMPACT: business impact, marketing impact, and preferably societal impact.
What makes us different?
We are a young agency and that makes that we have the agility to shape our agency on current and future client needs: lean, ROI-driven, payrolling possibilities...
1/ The Boson Content Creator Collective is the engine
We have a database of 200 passionate creators, that we manage for you and who have 3 things in common and make them much more performant in content creation:
- they have a passion for your topic
- they are an expert in a certain format (social copywriting, blog writing, video, illustration, video...)
- they are an expert in a specific channel (from print magazines, over online blogs to Tiktok or podcasting)
2/ Performance based content sprints
We don't believe in lengthy strategic tracks. We focus on quarterly or monthly plans with a clear focus. A focus on a specific audience, a specific KPI and an approach that allows to test and learn. We organise monthly editorial and optimisation meetings where you can hold us accountable for the results and where we discuss what we will to to optimize efforts and scale success.
3/ Temp payrolling
The result of a successful content marketing programme, is often more budget and more resources needed. And we know that finding great content creators is very difficult nowadays. That is why we offer temp help coming out of our Content Creator Collective.
4/ Collaboration at the core
We partner and collaborate via joint sprints, we don't preach and get out. Yes, you can make us accountable!
5/ Part of a bigger network
We are part of the &KOO communication network of niche experts. So, if things are too little in our expertise, there's always a company in the network that can help you out. If that should be needed. If not, it's just us... making you happy!
Project gemaakt voor Colruyt Group Academy in de Retail industrie voor een B2B / B2C publiek in 2019.Some companies just have all the knowledge and resources to be their own proper content marketing agency. That is the case with Colruyt. Together with Colruyt Group Academy and on the basis of internal needs, we sketched a content marketing curriculum for all marketeers and sub brands of the Colruyt Group: Colruyt, Dreamland, Bioplanet, Collect & Go, CCX...We are rolling out the programme as we speak and the first internal feedback range from: "soooo inspiring" over "this is really what we were looking for" to "OMG, now I exactly know how to pragmatically work towards content marketing success!".
Project gemaakt voor FedNot in de Vastgoed industrie voor een B2C publiek in 2018.Biddit immediately gets 100.000 millenials to visit its website! How do you change an age-old habit of people buying houses offline? And how do you launch and interactive online platform that allows you to buy or sell you house online. By going all-in and honing in on the millennial mindset.And it worked. In one month, we convinced:- 100.000 people to visit the site- 1.000 people to register and start bidding on a house- Selling 300 properties With only 2 months of preparation...
Seb De Roover beveelt dit bureau aan
Charlotte Bombois beveelt dit bureau aan
Kirsten Wieleman beveelt dit bureau aan