Salween Group

Singapour, Singapour

B2B Content Marketing for Growing Brands. Agency help without the agency hassle.

Salween Group is a boutique, B2B content marketing agency focused on using creative content and omnichannel distribution to build brands. We leverage decades of regional expertise to bring global brands to Southeast Asia, and Southeast Asian brands to the world. Our proposition is simple. Clear copy, engaging graphics and compelling video are used to tell your story, and an enterprise-grade marketing technology stack gets it out there. We manage all of this for you, so that you can focus on what matters; growing your business. Founded in 2012, the Salween Group team includes individuals with decades of award-winning experience in broadcast television and print media, creatives from traditional marketing and communications backgrounds, and talented practitioners of motion graphics and graphic design. We work with some of the region's most well-known brands, putting the strategy and content in their demand generation programmes.

20 personnes dans leur équipe

Parle Anglais, Chinois, Indonésien, Malais, Thaï

Membre Sortlist depuis 2023

Fondée en 2012

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Services

10 services offerts par Salween Group

Description
Content marketing is at the heart of what we do, and at the heart of good content marketing is good content.

But in a world where “content” can be churned out for next to nothing by offshore blog mills and DIY “creator” tools using AI, how does your brand stand out in that sea of noise?

It is simple. Publish better content.

Brands need to publish content that educates, informs, or entertains people, not content solely targeted for search engine algorithms.

You need to create and distribute valuable content relevant to people, your targeted audience and the algorithms will catch up.

Our approach to content strategy sees us creating content for every stage of the customer journey, from awareness to conversion to advocacy.

Publishing and amplifying that content across multiple channels ensures it can be seen by the right people, in the right place, and at the right time.
Compétences en Stratégie de contenu (6)
B2B Social MediaStorytellingB2B MarketingArticle WritingMultimedia ContentSocial Media Strategy
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Description
Our proposition is simple. Clear copy, engaging graphics and compelling video tells your story, and an enterprise-grade marketing technology stack pushes it out across paid, earned, and owned channels.
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Description
We take the hassle out of managing and maintaining a website by offering website design, hosting, technical support and content updates as a managed service, ensuring your website is always fresh, functional, secure and reflective of your brand and your message.

As a managed service, we use a data-driven, agile methodology of continuous improvement for your website, focused on the customer experience.
Compétences en Création de site internet (5)
Responsive Web DesignWeb ContentWordpress DevelopmentWebsite DesignWebsite Revamping
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Description
Traditional media has changed, and your approach to PR and earned media needs to change with it. A mention in the Wall Street Journal is not what it used to be.

Through intelligent media outreach, we identify opportunities that will get you seen and heard. Our strong media networks and relationships get your story into the right hands.

From strategic sponsorships to eye-catching story angles, the journalism pedigree of our senior management team means we can advise and assist to get your message covered where it matters.
Compétences en Relations publiques (RP) (5)
Public RelationsB2B Public RelationsMedia MonitoringPR StrategyPR Coaching
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Description
Our company was founded by a team with a strong background in broadcast journalism and award-winning videography. That gives us a significant technical and creative edge over marketing companies that outsource their video, or video production houses that try to double up as marketers.

Our in-house video production capabilities are used to create videos and motion graphics that are impactful, memorable and eminently shareable.
Compétences en Production Vidéo (5)
Video MarketingVideo EditingVideo ShootingCorporate VideoPost Production
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Description
Aucune description n'est fournie pour ce service.
En savoir plus sur Marketing
Description
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En savoir plus sur Print
Description
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En savoir plus sur Design & graphisme
Description
Aucune description n'est fournie pour ce service.
Compétences en Publicité (1)
Full-Service
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Description
Aucune description n'est fournie pour ce service.
Compétences en Animation (1)
Motion Graphics
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Équipe

20 membres dans l'équipe de Salween Group

HistoireFounded in Singapore in 2012, Salween Group is a boutique, but full-service, B2B content marketing agency that uses strategic and creative content to tell stories that build brands. Our mission is to promote better understanding and empathy through communication.

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Contact

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Détails

https://salweengroup.com

Siège social143 Cecil Street, Singapore