King of Hearts
Allumons votre marque.
Nous sommes une agence de branding et de communication à service complet. Nous croyons que les marques ont besoin de toucher les gens pour réussir .
Session d'étincelles : conçue pour allumer votre marque. Votre marque est-elle toujours pertinente dans le monde en évolution rapide d'aujourd'hui ? Lors d'un atelier , nous plongeons dans votre marque. Nous clarifions vos objectifs et explorons de nouvelles opportunités, qui serviront de point de départ à votre plan de bataille . Allumez votre marque avec notre plan de bataille. Vous avez de bonnes idées mais vous vous sentez bloqué dans vos affaires quotidiennes ? Vous avez un excellent produit ou service mais vous ne savez pas comment démarrer ? La liste des questions est looongue lorsque vous êtes occupé à construire une marque. Quelle que soit la taille de votre question, nous pouvons vous aider à définir vos tactiques. Notre plan de bataille donne une direction à votre marque ou à votre entreprise. En suivant les étapes suivantes, vous allez (re)découvrir où vous devez aller. Ne vous laissez pas submerger. Ensemble, nous trouverons par où commencer. Avec ce plan de bataille, nous vous accompagnons intensivement et personnellement tout au long de ce processus pour nous assurer que vous atteignez de nouveaux sommets .
Nous sommes assez petits pour prendre soin, assez grands pour évoluer. Pour chaque projet, nous sélectionnons soigneusement une équipe de marque dédiée. Nos chefs de projet et nos créatifs qui travaillent ensemble montrent que différentes expertises travaillant en étroite collaboration sur la même idée renforceront votre marque. Notre équipe d'experts travaillera en étroite collaboration avec votre équipe pour atteindre vos objectifs. Le travail d'équipe fait le succès, n'est-ce pas ?
Nous sommes là pour le long terme.
Avons-nous dit que nous nous engageons à vous mener à votre entreprise la plus ambitieuse et la plus durable ? Et nous le ferons, en utilisant au mieux votre budget et en maximisant nos efforts . Avec notre tactique de plan de bataille, nous offrons un parcours authentique et personnel, où nous nous efforçons d'étendre le plein potentiel de votre entreprise. 16 personnes dans leur équipe
Parle Anglais, Néerlandais, Français
54 projets dans leur portefeuille12 collaborations commencées sur Sortlist
Travaille à distance à travers le monde
Membre Sortlist depuis 2014
Fondée en 2013
3 prix décernés4.55/5
Services
6 services offerts par King of Hearts
Description A branding project starts with the development of your brand strategy or BATTLE TACTICS. This stage is all about putting the fundamentals in place and getting to know each other. During a SPARK-session, we get to know the ins and outs of your brand. It involves exploratory discussions to establish the brand’s framework and intelligent questioning to clarify the objectives of your brand. We look and listen to everything happened and happening within your brand. This knowledge serves as the foundation from which a remarkable brand grows. We gain deep insights into your business by examining the competitive landscape and research the target audience. We turn our findings into smart battle tactics as brand personas, a brand positioning and brand promise. - Induction meeting: The induction meeting is intended to get to know each other. We are being fully immersed in the world of your brand and business. - SPARK session A workshop where we uncover the core of your brand and detect its opportunities. - Stakeholder interviews By using a pre-developed interview questionnaire, we conducts a series of similar conversations across a range of company stakeholders. This results in valuable insights that indicate areas of alignment, strengths, challenges, opportunities, and threats. - Brand personas We develop a realistic representation of your target audience. We get a clear idea of who your brand speaks to and what they expect from you. Based on your brand personas, we can define relevant and targeted messages aligned with their needs/challenges. - Brand positioning Find a way to differentiate your brand from its competitors. Stand out among the others and convince your target audience to connect with your brand. - Brand promise It’s you, telling your customers what they can expect when they purchase your products or services. Once the Battle Tactics are defined, we can start on the BRAND DEVELOPMENT. In this stage, we get creative with all the things we’ve learned. We give free rein to our creativity and start (re)developing your brand. Following few rules, we make, build, shape and craft a visual world accompanied by a powerful brand story, aligned with the core values of your brand. Once we’ve built your complete brand identity, we translate your new world into an activating campaign concept. - Brand name A name turns a product or service into a brand. It needs to stick in the minds of your target audience. If you don’t have one yet, we will find one for you. One that’s original and not yet taken. - Brand concept The simple, bold idea that serves as the fundamental basis for your brand. It should make sense immediately, resonate with your customers, and engage your audience to learn more. The brand concept informs your tagline, in addition to the visual tone of your corporate identity. - Brand manifesto We turn your values into an inspiring brand manifesto. A story that reflects the core of your business. - Visual identity We develop an authentic aesthetic that instantly communicates the tone of your brand. From typeface to imagery, color to hue, we consider several visual directions that are cohesive with your tone of voice and overall brand concept. - Tone of voice We develop a dictionary for your brand, filled with words that only your brand can use. It’s not only about what you say, but also the way you say it, and the impression it makes on everyone in your audience who reads or hears you. - Campaign concept To activate your brand into the market and to inspire your target audience to take action, we need to develop a campaign concept.Compétences en Image de marque & branding (30) Référencement naturel (SEO)PublicitéRéseaux sociauxGoogle AdwordsCréation graphiquePublicité de marqueUnivers graphique de marqueContenu de marqueCréation de marqueIdentité de marque+20Projets en Image de marque & branding (43) Avis clients en Image de marque & branding (4) Sally Van GorpJason NeimanBernard LemaireGilles CornelisClients en Image de marque & branding (4) OZCSÉducation | regionalUltractivePharmaceutique et Biotech | internationalBPI Real Estate and LifeImmobilier | localWhitewoodImmobilier | international
En savoir plus sur Image de marque & brandingDescription The brand's ambitions need to be translated into a communication plan. This plan defines what to do first by putting every step into a detailed timeline. Together we define which target group you want to reach. By defining smart communication mechanics, we are sure to reach the right people, through the right channels at the best time, with a remarkable message. We clearly define: what’s in it for them. In order to guarantee an optimal brand coverage, we make a recommendation for the right media mix, accompanied by a content plan. 1. Phase mapping We start by mapping out all the phases of the plan. We decide when to communicate to which target audience. All the different phases are being visualized in a timeline. 2. Target audience For each phase we define all target groups we need to reach/influence. 3. Message framework A message framework indicates the message we want to communicate to all different target groups in each different phase. 4. Communication mechanics Once we’ve made all the strategic decisions, we need to activate the brand to our target audience. We come up with different creative ideas to ensure your brand gets the required attention. 5. Media plan A media plan is the process of identifying and selecting media outlets, aligned with the media used by your target audience . 6. Content plan A content plan will assist you in setting and programming the information that you will provide to your target audience. It is a schematic overview of which message you want to convey to which target group through which medium. Creation and execution This stage will turn strategy and concept into practice. We turn your visual identity and your tone of voice into your brand book (how cool does that sound?). It serves as a playbook to how your brand is presented to the world, ensuring brand recognition across all platforms. Now it’s time to bring your brand to life and create deliverables which you can really implement.There is nothing creative we can’t do. Online or offline? We create and produce content for every environment. Besides an ongoing presence of your brand, we can also help you develop a campaign, which helps you to boost your business. 1. Brand book We create a brand book that serves as a guideline for all future branded communication. This reference ensures a united brand identity across all platforms. 2. Creative concept It’s the big idea that captures audience interest, influences their emotional response and inspires them to take action. It’s a unifying theme that can be used across all campaign messages, calls to action, communication channels and audiences. 3. Content creation You need a lot of content to stay relevant. Content to get your story out to the world. Content can take many forms today. 4. Campaign production We create what you need to activate your brand in the form of a website, social media campaign, video animation….Whatever we think you will need to get noticed by your target audience. Campaign management and reporting This stage stands for constantly monitoring your brand. The discipline of deadlines and budgets makes sure our creativity fulfills its purpose. Once your campaign has been rolled out, the real deal starts. We take a close look at numbers and analysis to make sure every effort achieves its objective. We look critically at our own work and we adjust when something is not working (we’re not that stubborn). We strive to make our work, work, for your business to grow and to make your people behind the brand proud. 1. Planning execution Mapping out what media outlets will be launched in what timing, based on the available media budget. 2. Campaign rollout Launching the different media outlets at the right timing with the right media budget to boost. 3. Media tracking Keeping tabs on all media outlets to ensure everything goes according to plan. 4. Content analysis Creating a detailed analysis of the results of each media outlet. 5. Content optimalisation Finetuning the planning of each media outlet in regards to timing, media budget, target group, … 6. Reporting Campaigning is only as effective as it’s reporting. By monitoring our campaign closely, we’re able to deliver a detailed report on a regular basis of the results of each media outlet and finetune where necessary to reach our goals.Compétences en Publicité (30) Référencement naturel (SEO)Stratégie de contenuPublicitéRéseaux sociauxGoogle AdwordsCréation graphiquePlanification médiaPublicité de marquePublicité d'entreprisePublicité native+20Projets en Publicité (23) Avis clients en Publicité (4) Leen TaelmanJean-Sebastien BlancFloorJelle VermeijdenClients en Publicité (4) UltractivePharmaceutique et Biotech | internationalBPI Real Estate and LifeImmobilier | localWhitewoodImmobilier | internationalLazerSport | international
En savoir plus sur PublicitéDescription The brand's ambitions need to be translated into a communication plan. This plan defines what to do first by putting every step into a detailed timeline. Together we define which target group you want to reach. By defining smart communication mechanics, we are sure to reach the right people, through the right channels at the best time, with a remarkable message. We clearly define: what’s in it for them. In order to guarantee an optimal brand coverage, we make a recommendation for the right media mix, accompanied by a content plan. 1. Phase mapping We start by mapping out all the phases of the plan. We decide when to communicate to which target audience. All the different phases are being visualized in a timeline. 2. Target audience For each phase we define all target groups we need to reach/influence. 3. Message framework A message framework indicates the message we want to communicate to all different target groups in each different phase. 4. Communication mechanics Once we’ve made all the strategic decisions, we need to activate the brand to our target audience. We come up with different creative ideas to ensure your brand gets the required attention. 5. Media plan A media plan is the process of identifying and selecting media outlets, aligned with the media used by your target audience . 6. Content plan A content plan will assist you in setting and programming the information that you will provide to your target audience. It is a schematic overview of which message you want to convey to which target group through which medium. Creation and execution This stage will turn strategy and concept into practice. We turn your visual identity and your tone of voice into your brand book (how cool does that sound?). It serves as a playbook to how your brand is presented to the world, ensuring brand recognition across all platforms. Now it’s time to bring your brand to life and create deliverables which you can really implement.There is nothing creative we can’t do. Online or offline? We create and produce content for every environment. Besides an ongoing presence of your brand, we can also help you develop a campaign, which helps you to boost your business. 1. Brand book We create a brand book that serves as a guideline for all future branded communication. This reference ensures a united brand identity across all platforms. 2. Creative concept It’s the big idea that captures audience interest, influences their emotional response and inspires them to take action. It’s a unifying theme that can be used across all campaign messages, calls to action, communication channels and audiences. 3. Content creation You need a lot of content to stay relevant. Content to get your story out to the world. Content can take many forms today. 4. Campaign production We create what you need to activate your brand in the form of a website, social media campaign, video animation….Whatever we think you will need to get noticed by your target audience. Campaign management and reporting This stage stands for constantly monitoring your brand. The discipline of deadlines and budgets makes sure our creativity fulfills its purpose. Once your campaign has been rolled out, the real deal starts. We take a close look at numbers and analysis to make sure every effort achieves its objective. We look critically at our own work and we adjust when something is not working (we’re not that stubborn). We strive to make our work, work, for your business to grow and to make your people behind the brand proud. 1. Planning execution Mapping out what media outlets will be launched in what timing, based on the available media budget. 2. Campaign rollout Launching the different media outlets at the right timing with the right media budget to boost. 3. Media tracking Keeping tabs on all media outlets to ensure everything goes according to plan. 4. Content analysis Creating a detailed analysis of the results of each media outlet. 5. Content optimalisation Finetuning the planning of each media outlet in regards to timing, media budget, target group, … 6. Reporting Campaigning is only as effective as it’s reporting. By monitoring our campaign closely, we’re able to deliver a detailed report on a regular basis of the results of each media outlet and finetune where necessary to reach our goals.Compétences en Marketing (30) Marketing B2BCommunication numériqueMarketing directMarketing expérientielMarketing internationalAnalyse marketingAutomatisation du marketingStratégie marketingMarketing cross deviceMarketing outbound+20Projets en Marketing (10) Avis client en Marketing (1) Gilles De GeyterClients en Marketing (4) UltractivePharmaceutique et Biotech | internationalVooruitzichtImmobilier | nationalCisco SystemsMatériel et Equipement IT | nationalAliaxisConstruction | international
En savoir plus sur MarketingDescription Our talented design team will create your logo, house style, collateral material, sales presentation... everything that will ignite your brand!Compétences en Design & graphisme (30) Design 2DDesign de brochureDesign de carte visiteCanvas designCréation de dessin animéDesign conceptuelDesign éditorialConception de flyersIllustrationInfographie+20Projets en Design & graphisme (26) Avis clients en Design & graphisme (3) Julie VerzelenLien HimpePeter Van EsbroeckClients en Design & graphisme (4) OZCSÉducation | regionalWhitewoodImmobilier | internationalLeximaÉducation | internationalTimmermans – John MartinVins et Spiritueux | international
En savoir plus sur Design & graphismeDescription Our talented design team will create your logo, house style, collateral material, sales presentation... everything that will ignite your brand!Compétences en Identité Graphique (1) Conception d'identitéProjets en Identité Graphique (9) Avis client en Identité Graphique (1) Kim RecourClients en Identité Graphique (4) UltractivePharmaceutique et Biotech | internationalWhitewoodImmobilier | internationalHNGRYAlimentaire | localSamsonite EuropeVoyage et Loisirs | international
En savoir plus sur Identité GraphiqueDescription The brand's ambitions need to be translated into a communication plan. This plan defines what to do first by putting every step into a detailed timeline. Together we define which target group you want to reach. By defining smart communication mechanics, we are sure to reach the right people, through the right channels at the best time, with a remarkable message. We clearly define: what’s in it for them. In order to guarantee an optimal brand coverage, we make a recommendation for the right media mix, accompanied by a content plan. 1. Phase mapping We start by mapping out all the phases of the plan. We decide when to communicate to which target audience. All the different phases are being visualized in a timeline. 2. Target audience For each phase we define all target groups we need to reach/influence. 3. Message framework A message framework indicates the message we want to communicate to all different target groups in each different phase. 4. Communication mechanics Once we’ve made all the strategic decisions, we need to activate the brand to our target audience. We come up with different creative ideas to ensure your brand gets the required attention. 5. Media plan A media plan is the process of identifying and selecting media outlets, aligned with the media used by your target audience . 6. Content plan A content plan will assist you in setting and programming the information that you will provide to your target audience. It is a schematic overview of which message you want to convey to which target group through which medium. Creation and execution This stage will turn strategy and concept into practice. We turn your visual identity and your tone of voice into your brand book (how cool does that sound?). It serves as a playbook to how your brand is presented to the world, ensuring brand recognition across all platforms. Now it’s time to bring your brand to life and create deliverables which you can really implement.There is nothing creative we can’t do. Online or offline? We create and produce content for every environment. Besides an ongoing presence of your brand, we can also help you develop a campaign, which helps you to boost your business. 1. Brand book We create a brand book that serves as a guideline for all future branded communication. This reference ensures a united brand identity across all platforms. 2. Creative concept It’s the big idea that captures audience interest, influences their emotional response and inspires them to take action. It’s a unifying theme that can be used across all campaign messages, calls to action, communication channels and audiences. 3. Content creation You need a lot of content to stay relevant. Content to get your story out to the world. Content can take many forms today. 4. Campaign production We create what you need to activate your brand in the form of a website, social media campaign, video animation….Whatever we think you will need to get noticed by your target audience. Campaign management and reporting This stage stands for constantly monitoring your brand. The discipline of deadlines and budgets makes sure our creativity fulfills its purpose. Once your campaign has been rolled out, the real deal starts. We take a close look at numbers and analysis to make sure every effort achieves its objective. We look critically at our own work and we adjust when something is not working (we’re not that stubborn). We strive to make our work, work, for your business to grow and to make your people behind the brand proud. 1. Planning execution Mapping out what media outlets will be launched in what timing, based on the available media budget. 2. Campaign rollout Launching the different media outlets at the right timing with the right media budget to boost. 3. Media tracking Keeping tabs on all media outlets to ensure everything goes according to plan. 4. Content analysis Creating a detailed analysis of the results of each media outlet. 5. Content optimalisation Finetuning the planning of each media outlet in regards to timing, media budget, target group, … 6. Reporting Campaigning is only as effective as it’s reporting. By monitoring our campaign closely, we’re able to deliver a detailed report on a regular basis of the results of each media outlet and finetune where necessary to reach our goals.Compétences en Publicité en ligne (22) Publicité programmatiqueMarketing d'affiliationAmazon marketingBing adsGoogle AdwordsCPCPerformance marketingPublicité en ligneAnnonces publicitairesPublicité mobile+12Projets en Publicité en ligne (12) Clients en Publicité en ligne (4) UltractivePharmaceutique et Biotech | internationalSamsonite EuropeVoyage et Loisirs | internationalCisco SystemsMatériel et Equipement IT | nationalCharlesAlimentaire | national
En savoir plus sur Publicité en ligne
Équipe
16 membres dans l'équipe de King of Hearts
HistoireIn 2013 startten Matthieu De Winter (ex-MD Saatchi&Saatchi, ex-CSD van Duval Guillaume) en Sacha Krinstinsky (founder Gonzales) King of Hearts. De succesformule van King of Hearts ligt sinds de eerste dag in het combineren van een scherpe strategische visie op merk en markt, met een eigenzinnige creatieve executie.
Récompenses
King of Hearts a été récompensé 3 fois
Pentawards 20242024-10-01Beer & Cider
DECAVI Verzekeringstrofee 20232023-03-31Publiciteitscampagne
CEWEP Award 20182018-08-31Communication Award
Avis clients
24 Avis clients pour King of Hearts
4.55/5
(24 avis clients)
DB
Dave BeckersDistribution Account Manager chez Cisco
ServiceImage de marque & branding
SecteurMatériel et Equipement IT
Quel était l'objectif de votre collaboration ?Ons doel was om onze "brand" meer bekend te maken in de Belgische KMO markt, door middel van een vernieuwde campagne met behulp van video.
Qu'avez-vous le plus apprécié pendant votre collaboration ?Het volgen van het creatieve process dat King of Hearts gebruikt om tot zo een campagne te komen. Ze hebben een zeer creatief team dat met vernieuwende ideeën en doorstastende aanpak komt.
Dave Beckers recommande cette agence
KR
Kim RecourMarketing Manager chez Korian
ServiceIdentité Graphique
SecteurHôpitaux et Santé
Quel était l'objectif de votre collaboration ?Een rebranding van een van onze diensten
Qu'avez-vous le plus apprécié pendant votre collaboration ?De flexibiliteit van het team en de hands-on mentaliteit van onze Account Manager Eva
Kim Recour recommande cette agence
ND
Nick DieltiensPartner chez Nova Reperta
ServiceImage de marque & branding
SecteurConseil en management
Équipe51 - 200
Quel était l'objectif de votre collaboration ?Uitwerken van een strategie en aanpak om onze brand beter te vertalen in onze tactische campagnes en het uitwerken van een concrete campagne als pilootproject.
Qu'avez-vous le plus apprécié pendant votre collaboration ?De interactie en sparring over en weer waardoor King Of Hearts is erin geslaagd om op heel korte termijn onze USP te vertalen in een beeld en narrative die onverwacht en verrassend is.
Y a-t-il des domaines où l'agence peut s'améliorer ?responsiveness en communicatie
Nick Dieltiens recommande cette agence
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Contact
Coordonnées de King of Hearts
Détails
- Siège socialKloosterstraat 13, 2000 Antwerpen, België