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Banso.inc

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Tokyo, Japon
Walk with Accompanying Designs
In addition to my experience in UX design and web design, I also specialize in solving problems that my clients are facing. Organizational development support, new business development, and UX research are also available for consultation. I imagine and create your future by defining your needs and objectives, finding value in them, conducting user research and analysis, and proposing and testing procedures that are better than what you have now.
51 personnes dans leur équipe
Parle Anglais, Japonais
1 projet dans leur portfolio
Membre Sortlist depuis 2022
Fondée en 2018
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Services

3 services offerts par Banso.inc

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  • Description
    We are a group that creates multilingual websites.
    The feature is that it is possible to create both an English website and a Japanese website.
    Both can create designs that are suitable for the language.
    We will create a website suitable for English-speaking countries and a website suitable for Japanese-speaking countries, each with a unique design. We look forward to hearing from you. Let's work together. thank you!
    Compétences en Création de site internet (6)
    Japanese TranslationCSSWeb DesignHTML5JavascriptShowcase Website

    En savoir plus sur Création de site internet


  • Description
    Automotive equipment manufacturer: design research and concept design (co-creation) for new products

    Project Description
    Targeting and value validation of a new service idea for a BtoBtoC model under consideration by the client.
    The project structure includes five client representatives, one sales representative, two service consultants and two designers.
    My role and implementation matters

    Project Leads
    Project planning, progress management, stakeholder communication and member management were carried out.

    My role and implementation issues
    UX Design
    Design and conduct design research (interview surveys), define personas, design service concepts and create storyboards representing experience values.

    Clients
    Automotive equipment manufacturers

    Output
    - User research report
    - Target user personas
    - Service concept (centre B, end C)
    - Storyboard

    Timeline
    4 months

    Details of the implementation process

    1. Hearing of issues and requirements
    1. "The business ideas we have been considering cannot clarify who and what the service solves, and we cannot make a decision on whether we should continue to consider them or not."
    2. "We've come up with a number of specific feature ideas, but we're not sure which ones users will appreciate."
    3. "This time it's a BtoBtoC business model, but it's not clear who the decision-maker, Centre B, will be in the first place."

    2. Advance research
    1. Interviews with the client about the sales strategy planned internally and the client's business strategy.
    2. Desk research on the idea under consideration.

    3. Hypothesis setting
    1. Based on the desk research results, the potential target users of the project are categorised and organised into 8 types of end-users and 3 types of payment wise users.
    2. Workshop-style discussions to determine one type of potential target user for each.

    4. Research planning and implementation
    1. Develop an interview plan and interview guide to understand the user profile and validate ideas.
    2. Recruiting and interviewing subjects in line with the user profile (number of interviews conducted: 4 end-users, 2 decision-makers).

    5. Idea brush-up
    1. Workshop-style analysis of the findings from the interviews.
    2. Brush up on ideas based on interview results.

    6. Concept creation
    1. Organize the results of the analysis in a form that can be easily used in future projects and prepare a research report.
    2. Create personas based on the results of the analysis.
    3. Create service concept sheets and storyboards for end-users and decision-makers respectively.
    Compétences en Stratégie de contenu (6)
    StoryboardUI DesignAnalyticsUX ResearchUser Experience OptimizationUX Experts
    Projet en Stratégie de contenu (1)
    design research and concept design (co-creation) - Stratégie de contenu
    Client en Stratégie de contenu (1)
    duty of confidentialityArchitecture et Urbanisme | national

    En savoir plus sur Stratégie de contenu


  • Description

    Aucune description n'est fournie pour ce service.

    Compétences en Ergonomie (UX/UI) (2)
    User ResearchUX Design

    En savoir plus sur Ergonomie (UX/UI)

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Équipe

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Coordonnées de Banso.inc

Détails


https://banso.tokyo/

  • Siège social5 Chome Hongo, Bunkyo City, Tokyo 113-0033, Japan

  • 2-chōme-16-20 Hirano, Koto City, Tokyo 135-0023, Japon