Oblique is a communication design agency operating in the healthcare and institutions fields. It specialises in corporate image management and communication design through a wide variety of media types.
Projet réalisé pour Pr. Denis Dufrane dans l'industrie Hôpitaux et Santé pour un public B2B / B2C.NOVADIP is an UCL biotech spin-off active in a very large bone reconstruction market (e.g.spine fusion, bone tumour resection...). CREOST, the innovative medical product of NOVADIP is an easy-to-use 3-dimensional osteogenic structure from autologous adipose stem cells which reconstructs critical size bone defects without scaffold. This breakthrough innovation is subject to a patent application. Clinical trials (phase I) are currently ongoing with already highly promising results. The therapy of NOVADIP will dramatically improve the quality of life of millions of patients.We were consulted in the early stage of the project and asked to find a name for the company. The name NOVADIP is composed of the greek roots "NOVA" which means "new" and "ADIP" that stands for "ADIPOS" which mean "fat". Actually the main material of NOVADIP‘s products is adipose stem cells (fat). The first product issues by the lab is an osteogenic structure. We called it "CREOST" read here "Create-Bone". We also took care of their visual identity, documents and powerpoint presentation and templates. Logo is inspired by the cut of a bone structure cell and a petri dish.
Projet réalisé pour Jean-Michel Philippart de dans l'industrie Hôpitaux et Santé pour un public B2C.Jean-Michel Philippart de Foy is a nutrition expert and consultant for a nutritional supplements firm. He is often invited to make presentations and is often published. When he approached Oblique, his main concern was the control of content on the web.We provided him the right communication tools: a complete visual identity including a logo, font research and colors, a website with a blog system allowing him to post periodically, a business card, headers, letterheads and a paper bag allowing patients to take their sample containers. Thereafter we were consulted to create a layout for the diets plans he prescribes to his patients.
Projet réalisé pour Christine Degraeve dans l'industrie Médias pour un public B2C.A series of media were produced, taking white as the starting point, the color of the sides of the invitations are the same as the colors on the walls of the space. The invitations were sent in a translucent envelope to create a teasing.