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Projet réalisé pour Université Libre de Bruxelles dans l'industrie Éducation pour un public B2C en 2018.The goal of the ULB was to enroll new students for the academic year of 2018-2019. The challenge of BeInfluence was to convince new students to apply with only three months remaining before the application deadline ! Campaign Objective :Stimulate students acquisition and convince high school graduates that the ULB is the perfect place to undergo a higher education. BeInfluence made a campaign using 460 nano-influencers in high schools across Belgium. They informed their friends about the great opportunities that the ULB offers. From the BBQ organized in June to give informations to future students, to Facebook lives hosted by professors, to what the ULB offers in terms of student life, classes, student support, Erasmus possibilities etc... In three month, 460 publications have been created and posted on Facebook.
Projet réalisé pour European Commission dans l'industrie Gouvernement et administration pour un public B2C en 2017.The European Commission is on a mission to create a better Europe and thus a better world. The EC is currently focused on youth and how it can empower them. Campaign Objective :The EC wanted to raise brand awareness towards the 18 to 25 years old by giving them the opportunity to express their hopes and dreams for what the EU could be in 2030. The EC also wanted to increase the number of participants to their Instagram contest. They asked BeInfluence to find and manage 400 nano-influencers across 6 countries who would express themselves on social media, hyping their communities to know more about the EU and its strategy for the European Youth and to participate with them in the Instagram contest.
Projet réalisé pour Médecins Sans Frontières dans l'industrie Sans but lucratif pour un public B2C en 2017.Doctors Without Borders is on a mission to help the local population of the Central African Republic as they came out of a civil war. The population suffers from health and sanitary problems. Campaign Objective :The situation of the local populations is far from being well known. The goal was to raise awareness and to sensibilise the 18 to 25 years olds about the problems the local populations faced. They asked BeInfluence to find and manage 100 nano-influencers who would inform and express themselves on social media on how Doctors Without Borders were trying to solve thoses issues and encourage people to learn more about it.
Projet réalisé pour SPF Santé Environnement dans l'industrie Gouvernement et administration pour un public B2C en 2017.#BeBioDiversity is a strategy of the Belgian federal government to promote the defense and respect of the biodiversity in Belgium. Campaign Objective :The government wanted to raise awareness towards the 18 to 25 years old and drive traffic to their website #BeBioDiversity. They asked BeInfluence to find and manage 50 nano-influencers who would be the perfect ambassadors for the biodiversity on social media, hyping their communities to know more about the biodiversity in Belgium and the actions taken by the government to protect and promote it.
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