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The Reference

Gent, België
Established in 1993, The Reference is an international web agency and one of the digital pioneers in Europe . From its very start the agency combined marketing and technology to create important added value for its clients. Today The Reference is a leading multichannel agency with a team of more than 140 highly skilled employees. The Reference, based in Ghent, Antwerp and New York, is characterized by a result-oriented approach, reflected in its motto: it's more than digital, it's your business . The agency assists its clients in strategic transformation projects and turns objectives into success stories, while seamlessly integrating various areas of expertise: brand design, e-commerce, marketing automation, search engine marketing, social media, analytics, mobile & tablet, custom applications,...  The Reference is one of the very few companies that has a full service digital offering, but is definitely unique in its integrated approach across all (digital) channels and customer touchpoints. Customers appreciate The Reference for its performance oriented approach and relentless focus on achieving and leveraging their strategic business objectives.  In 2007, the agency joined Emakina Group, enabling it to service its clients internationally as well. Among the clients of The Reference are Besix, Kodak Alaris, Carglass, Luminus, Ikea, Bekaert, DELA, Thomas Cook, OZ - Onafhankelijk Ziekenfonds, Makro Cash & Carry Belgium, Gates Europe, International Post Corporation, Swiss Education Group, Fluxys, Colruyt, BNP Paribas Fortis, Ansell, iMinds, Shurgard Europe, …
170 mensen in hun team
Spreekt Engels, Nederlands
6 projecten in hun portfolio
Werkt op afstand over de hele wereld
Sortlist lid sinds 2014
Opgericht in 1992
Nog geen reviewsWees de eerste om er een te schrijven


16 diensten aangeboden door The Reference

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  • Beschrijving
    Employees are increasingly bringing their tablet or smartphone with them to the office because it allows them to perform their job better. Many companies have noticed this, and are now recognising the potential in mobile applications which address the professional needs and responsibilities of their employees. These devices could mean added value for your company as well.
    Skills in Web Applicatie (2)
    Php DevelopmentPHP Ontwikkeling

    Meer informatie over Web Applicatie

  • Beschrijving
    The Reference has an extensive and highly skilled technical team that spares no effort in bringing your project to successful fruition. The team makes use of standard platforms such as Microsoft .NET, Java and PHP.
    Skills in Website Creatie (4)
    Responsive Website OntwikkelingPHPPhp DevelopmentWebsite Herontwerp
    Projecten in Website Creatie (2)
    Luminus: Responsive site - Website Creatie
    iMinds: New website - Website Creatie
    Klanten in Website Creatie (2)
    LuminusEnergie en Olie | national
    iMindsOverheid | regional

    Meer informatie over Website Creatie

  • Beschrijving
    - mobile strategy
    - iOS, Android, Windows Phone
    - Sales tools (Showpad)
    - mobile magazines
    - mobile advertising
    Skills in Mobile App (1)
    Publicidad para móviles
    Project in Mobile App (1)
    Start 2 Run: Mobile  app - Mobile App
    Klant in Mobile App (1)
    Energy LabZorginstellingen | regional

    Meer informatie over Mobile App

  • Beschrijving
    How can the digital channels and all customer touchpoints contribute to the objectives of my organization?
    Skills in Digital Strategy (5)
    Marketing AutomationDigitale TransformatieCRM ConsultingDigitale ConsultingOnline Game Development
    Project in Digital Strategy (1)
    OZ: Digital transformation - Digital Strategy
    Klant in Digital Strategy (1)
    OZZorginstellingen | national

    Meer informatie over Digital Strategy

  • Beschrijving
    E-commerce is providing viable opportunities for companies to provide (at least a part of) their range of products or services through the Internet. E-commerce solutions are even being deployed across new channels: for example, we developed the iPhone and Android version of the Collect&Go application of Colruyt.

    Meer informatie over E-commerce

  • Beschrijving
    Our approach is centered around enabling you to act independently. We take care of training, equipment and support, so you yourself can manage your social media channels. Of course, we are also always available to help out where necessary.

    Meer informatie over Social media

  • Beschrijving
    When the Perform team was first set up a number of years ago in order to consolidate all of our online marketing expertise into one team of experts, a lot of attention was paid to search engine marketing (SEA), and particularly to the best known SEA product, Google AdWords.
    Skills in Online Advertising (3)
    Google AdwordsSearch Engine MarketingPerformance Marketing
    Project in Online Advertising (1)
    DELA: Online marketing - Online Advertising
    Klant in Online Advertising (1)
    DelaBanken & financiële instellingen | national

    Meer informatie over Online Advertising

  • Beschrijving
    The Reference can assist you by creating
    Mood boards
    User experience
    Graphic interfaces
    Prototypes & mock-ups
    Brand recognition
    Consistency in all declinations

    Meer informatie over Ontwerp

  • Beschrijving
    We just love your brand!
    That's why we work with passion on your brand's positioning
    The positioning of your brand
    The graphics for success
    Optimal usability
    Selecting the most powerful channels
    Skills in Branding & Positionering (2)
    Brand DesignBedrijfsidentiteit
    Project in Branding & Positionering (1)
    PARTOOL: Branding - Branding & Positionering
    Klant in Branding & Positionering (1)
    PartoolIndustriële Goederen en Diensten | national

    Meer informatie over Branding & Positionering

  • Beschrijving
    Click-to-open rate, lead nurturing, real-time optimisation... these are all concepts which have earned a permanent place in the realm of email marketing. We can safely say that email marketing has evolved into a full-grown and high-tech marketing discipline which is increasingly being utilised within the context of an overall CRM strategy. A high-yield email marketing scheme can be invaluable to your enterprise, provided you get the right support.

    Meer informatie over E-mail Marketing

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Contact gegevens van The Reference


  • HoofdkantoorStapelplein 70, 9000 Gent, Belgium

  • Duboisstraat 50, 2060 Antwerpen, Belgium

  • 20 W 22nd St, New York, NY 10010, USA