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Living Stone Zwalm, België

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Living Stone is your B2B marketing agency for technology, engineering and healthcare markets.

To B2B organisations with a strong knowledge component or technological component in their products or services, who want to have a significant share of voice in their markets, Living Stone is a partner that will enable them and their brands to adapt successfully to changing market dynamics and achieve above-market growth through differentiation strategies that keep the end-user in mind.

At Living Stone, we specialize in helping B2B marketers to make their mark. To share their company’s story, to present information in a way that makes a difference – to plant a flag that proclaims excellence and value. We are experts in conventional as well as digital marketing. Our tools are easy to implement and build on the existing corporate tradition, sales customs and market ambitions of our customers. We’ve been helping B2B marketers make an impact for more than 25 years.

As experts in go2market programs, we know that a lot of things are critical for a marketing partnership and projects, to succeed.
We’ve set-up our company to make sure we deliver on all of them :

  • Industry expertise
  • Strategic approach
  • Thinking out of the box
  • Technical savvy
  • Stringent project and cost management
  • Global network of writers, photographers and video experts
  • Over 20 years of experience

 

 

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Diensten

2 diensten aangeboden door Living Stone

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  • Beschrijving
    Content is king and Living Stone manages it royally. The Managed Content Services (MCS) approach of Living Stone guarantees visibility with the right tools to your B2B tech buyers and decision takers, over a period agreed upon with you. We offer you the competence of our complete team, at home and away, with team members located all over the world. - We develop and update your basic tools: product brochures, customer magazines, web site, your social media pages (LinkedIn, Facebook, Twitter). - We transform your knowledge, experience and competence into valuable content formats that meet your prospects’ information needs, such as white papers, customer references, competitive sheets and value cards. - We translate your basic tools, such as product brochures and customer magazines, into interactive apps, offering a rich experience, taking your prospects from insight to impact to value. All within your budget. With quarterly reporting via a one-screen dashboard, so you keep your finger on the pulse of your programs – and budgets – at all times.
    Skills in Content Strategy (13)
    Brand ContentDigital BrandingSocial Media BrandingB2B CopywritingBranded ContentSocial Media StrategyDigital StrategySocial Media ContentSocial Media MarketingContent Strategy+3
    Projecten in Content Strategy (5)
    Social media content planning & creation - Content Strategy
    Innovative go2market plan for Aliaxis - Content Strategy
    Comprehensive social media strategy - Content Strategy
    'Dialoog' magazine voor opticiens - Content Strategy
    Klanten in Content Strategy (5)
    Business & decisionTechnology Hardware & Equipment | international
    IBAZorginstellingen | international
    Alcon BeneluxFarmaceuten & Biotech | international
    AliaxisBouw | international

    Meer informatie over Content Strategy


  • Beschrijving
    We have a wide range of experience, expertise and tools to create and implement your digital B2B marketing campaigns. We transform your knowledge, experience and competence into valuable content formats that meet your prospects’ information needs. We improve your website’s visibility and drive traffic that will convert to your site. By using social media, we change the way you communicate with your customers and prospects. We don't only generate leads, but thanks to our service SONAR, we also offer you real-time insight into the effectiveness of your digital marketing and how it contributes to realizing your ambitions without any extra complexity.
    Skills in Digital Strategy (8)
    Digital AnalyticsB2BDigital AdvertisingDigital StrategyDigital BrandingDigital MarketingDigital Brand ManagementB2B Digital Marketing
    Projecten in Digital Strategy (6)
    Social media content planning & creation - Digital Strategy
    Innovative go2market plan for Aliaxis - Digital Strategy
    Comprehensive social media strategy - Digital Strategy
    E-mail template - Digital Strategy
    Klanten in Digital Strategy (6)
    IBAZorginstellingen | international
    UnifyTelecommunicatie | international
    BVZDZorginstellingen | national
    AliaxisBouw | international

    Meer informatie over Digital Strategy

Heb je een van die diensten nodig?

Vraag Living Stone om een offerte en krijg in korte tijd een antwoord.



Portfolio

14 projecten uitgevoerd door Living Stone

Social media content planning & creation
Social media content planning & creation

Project gemaakt voor Business & decision in de Technology Hardware & Equipment industrie voor een B2B publiek in 2018.Business & Decision, a global consulting and systems integration Group, is a Gartner-recognized leader in Customer Relationship Management (CRM), and a major player in Business Intelligence (BI) & Analytics.B&D leverage a unique combination of technical, functional and industry specialization, as well as partnerships with all of the key software vendors, to deliver maximum-value projects and help clients break through barriers to innovation such as Big Data and Digital Transformation.

Branding & PositioneringContent StrategyCopywriting+2
Meer lezen
Innovative go2market plan for Aliaxis
Innovative go2market plan for Aliaxis

Project gemaakt voor Aliaxis in de Bouw industrie voor een B2B publiek in 2017.A global organization with a local footprint, Aliaxis has been developing advanced plastic piping systems for more than 50 years. The company’s broad soil and waste portfolio is focused on single stack solutions for water trap seal protection, sound reduction and fire safety. Industry innovations such as the P.A.P.A. (positive air pressure attenuator) system keep Aliaxis at the forefront of the piping industry.Aliaxis decided to create a division dedicated exclusively to the high-rise industry in response to two significant trends: urbanization and climate change. By 2020 there will be an additional 1.3 billion people on this planet, and most of them will live in megacities with more than 10 million inhabitants. The majority of these residents will live in high-rise apartment buildings. New and innovative building solutions that address the unique infrastructural challenges of tall buildings will be key to ensure the comfort and safety of the people living there.Innovative approachPiping companies typically present themselves with a singular emphasis on technology. Living Stone and Aliaxis decided to turn this traditional approach around, and put the focus on how advanced piping systems can enhance the experience of people living in high-rises. They opted for a go2market strategy focused on five values offered by Aliaxis High-rise Building Solutions: feasibility, comfort, green, safety, and affordability, striking an emotional note with imagery focused on people enjoying life in their high-rise homes. All of the technical information is included, but the Aliaxis High-rise story starts with the impact of high-rise living on people, and then moves into the technical aspects for the audience of architects, MEP consultants, contractors and installers.Marketing storyWith more than 100 manufacturing and commercial businesses based in over 45 countries, a first step was to distill the larger Aliaxis narrative into a simple, yet powerful story focused exclusively on Aliaxis’ offering for the high-rise building industry. Living Stone and Aliaxis started work on developing a marketing plan for the new division in June, 2017.

Branding & PositioneringContent StrategyCopywriting+2
Meer lezen
Comprehensive social media strategy
Comprehensive social media strategy

Project gemaakt voor Graco in de Bouw industrie voor een B2B publiek in 2018.When Graco wanted to raise awareness and sales for its new, innovative airless paint sprayers, it turned to Living Stone for help crafting a comprehensive social media campaign.

Content StrategyDigital StrategySocial media
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Tobania : rebranding & marketing story
Tobania : rebranding & marketing story

Project gemaakt voor Tobania in de Software & Computer Services industrie voor een B2B publiek.Living Stone was given frequent access that summer to executive management to identify the key rationales driving both companies to merge, as well as its new business strategy. “The merger was an incredible opportunity to create a totally new brand from scratch,” says Lode Peeters, Tobania’s CEO. “Living Stone researched and positioned Tobania’s values and culture in media tools that clearly showed we’re not just another traditional IT company. Their efforts were the foundation for everything that followed, from the distinctive logo to sharp messaging using digital B2B communications across multiple channels.”

Branding & Positionering
Meer lezen
INTERCEPT Blood System website
INTERCEPT Blood System website

Project gemaakt voor Cerus in de Farmaceuten & Biotech industrie voor een B2B / B2C publiek.Cerus is a biomedical products company focused on the field of blood transfusion safety. The INTERCEPT Blood System is designed to reduce the risk of transfusion-transmitted infections by inactivating a broad range of pathogens such as viruses, bacteria and parasites that may be present in donated blood. When Cerus decided to completely renew their INTERCEPT product website, they turned to Living Stone for the copywriting, editing and proofreading of all content.

Copywriting
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Storeganizer
Storeganizer

Project gemaakt voor Storeganizer in de Opslag industrie voor een B2B publiek.Storeganizer is an original creation by the Belgium-based automotive expert conTeyor. With Storeganizer, conTeyor builds on its experience as the leading expert in the niche market of textile-based, state of the art, tailor-made returnable and cost-effective packaging solutions to offer an innovative storage solution that resolves the issue of dealing with small, slow-moving stock items.Living Stone developed the marketing plan, develops the go2market strategy and tools for Benelux and UK.

Branding & Positionering
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Team

13 leden in Living Stone's team

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Details


  • HoofdkantoorBeerlegem, 9630 Zwalm, Belgium