Baryon Design Gent, België

At Baryon, we turn complex information into powerful visuals: think static and interactive infographics, visual storytelling, custom datavisualization and graphic recording. Thanks to the combination of a scientific background, an analytical approach, a business mindset and a creative passion we can quickly get to the bottom of your complex communication challenge. If required, we join forces with other creative professionals in illustration, animation, data science or development to make sure you get the best support, the most effective design and the most engaging end result. If you need a live visual summary of a presentation, conference or event, we are here to help you out. From small scale (A4-size) to huge scale (1.1 meter high, 3 meters wide), we will bring out our drawing boards and markers and make sure not a single key message gets lost!

Visualizing data is complex - it requires a thorough understanding and analysis of the data, an in-depth knowledge of all the available tools and techniques, and a clear-headed view on the message you are trying to communicate, as well as the audience you are aiming at. We are here to guide you along every step of the way: basic data analysis, identifying the audience, user personas and key messages, information architecture, choosing the perfect graph, choosing the right technology, user experience when interacting with graphs,...