Flash Marathon

octobre 2015
Description

Red Market, Delhaize Group’s challenger supermarket brand in Belgium, has a unique fast store concept based on a 100% self-scan system. In order to allow new customers to discover the speed advantage, we took the hot topic of traffic speed control as our starting point. We flipped it into something positive: at Red Market, you don’t get punished when you speed: you get rewarded with an extra discount.

Flash Marathon

octobre 2015
Description

Red Market, Delhaize Group’s challenger supermarket brand in Belgium, has a unique fast store concept based on a 100% self-scan system. In order to allow new customers to discover the speed advantage, we took the hot topic of traffic speed control as our starting point. We flipped it into something positive: at Red Market, you don’t get punished when you speed: you get rewarded with an extra discount.

Détails de la réalisation
work
Client
Red Market
place
Localisation
Flandre Orientale
business
Secteur du client
Vente au détail
people
Audience
Business to Consumer
public
Portée géographique
National
settings
Services proposés
Branding
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DigiGirlz: Women take charge at Microsoft

DigiGirlz: Women take charge at Microsoft

février 2018
février 2018

DigiGirlz: Women take charge at Microsoft

Girls too can build a promising career in IT. A clear message that Microsoft conveyed with DigiGirlz.

We invited Microsoft employees to bring their daughters to work for one special occasion: to be introduced in the creative and amazing world of IT together with the famous host and entrepeneur Eline De Munck. We organized a dozen of workshops for girls between the ages of 7 and 21. What a success! All spots were taken from the get-go (more than 80) and the media just loved it, generating nice pieces in a.o. JobatHet NieuwsbladHet Laatste Nieuws and Karrewiet. And the employees? They were on cloud nine, having experienced a fun day with their daughters. During the after party the girls were awarded with a certificate by CEO Michael Beal and got to take home cool DigiGirlz-headphones.

Image de marque & branding
Relations publiques (RP)
Rédaction et traduction
Consulting, Strategy & Innovation

Consulting, Strategy & Innovation

novembre 2017
novembre 2017

Consulting, Strategy & Innovation

Image de marque & branding
Stratégie de contenu
Innovation
Rédaction et traduction
Photographie
Design & graphisme
Shtick voor Hellegat

Shtick voor Hellegat

octobre 2016
octobre 2016

Shtick voor Hellegat

Hellegat is a locally brewed beer in Niel, Belgium. After brewer Olivier Opdebeeck successfully experimented with flavours in his garage, it was time to create a brand. [Enter The Shtick] [Thunderous applause] A fresh, modern look ‘n feel with a hint of authenticity was created. The name Hellegat is referring to a little hamlet in Niel, hometown of ancient brickmakers. Notice the gentle reference?

The current range of Hellegat beers contains a blonde, a brown and a tripel. It is served on several local occasions such as the fair in Niel. It’s not (yet) available for sale, only The Shtick has a little personal stock. In case of emergency.

 

Image de marque & branding
Branding & Print

Branding & Print

janvier 2018
janvier 2018

Branding & Print

Some of our logo, branding & print realisations.

Image de marque & branding
Rédaction et traduction
Publicité
Max & Lola

Max & Lola

juillet 2016
juillet 2016

Max & Lola

• Print ads

• Post cards

• Posters

Pour faire exister ses collections de vêtements pour enfants, la créatrice de cette marque belge disposait d'un budget très limité comparé à celui de ses concurrentes dans le luxe. En deux campagnes, Max & Lola s'est hissée au plus haut rang grâce à des réalisations poétiques et élégantes qui ont pu lui construire une identité forte et une résonance internationale.

Publicité
Image de marque & branding
Photographie

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