{"id":7334,"date":"2022-03-01T10:56:18","date_gmt":"2022-03-01T09:56:18","guid":{"rendered":"https:\/\/www.sortlist.be\/fr\/blog\/influenceur-linkedin\/"},"modified":"2024-08-07T13:14:42","modified_gmt":"2024-08-07T11:14:42","slug":"influenceur-linkedin","status":"publish","type":"post","link":"https:\/\/www.sortlist.be\/fr\/blog\/influenceur-linkedin\/","title":{"rendered":"2022, vers une tendance de l&rsquo;influenceur LinkedIn ?"},"content":{"rendered":"\n<p>Tout le monde connait des influenceurs sur les r\u00e9seaux sociaux comme Instagram ou Snapchat. Ces deux r\u00e9seaux sociaux ont permis le d\u00e9veloppement d&rsquo;un nouveau <a href=\"https:\/\/www.sortlist.be\/fr\/blog\/influenceur\/\" target=\"_blank\" rel=\"noreferrer noopener\">type d&rsquo;influenceurs<\/a> et influenceuses.<\/p>\n\n\n\n<p>Parfois avec une image assez n\u00e9gative ces influenceurs ont su d\u00e9velopper une communaut\u00e9 et s&rsquo;appuient sur celle-ci afin d&rsquo;augmenter leurs r\u00e9mun\u00e9rations. Gr\u00e2ce aux placements de produits, aux partenariats ou encore \u00e0 la vente de leurs propres produits ou services.<\/p>\n\n\n\n<p>Avec un \u00ab\u00a0march\u00e9\u00a0\u00bb presque satur\u00e9 de l&rsquo;influence sur ces r\u00e9seaux on voit appara\u00eetre un nouveau style d&rsquo;influenceur : les influenceurs LinkedIn. Mais qu&rsquo;est-ce qu&rsquo;un<strong> influenceur LinkedIn<\/strong> ?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un influenceur Linkedin c&rsquo;est quoi? <\/h2>\n\n\n\n<p>LinkedIn est un r\u00e9seau social professionnel, une plateforme, qui s&rsquo;est \u00e9norm\u00e9ment d\u00e9mocratis\u00e9 ces derni\u00e8res ann\u00e9es. Comme chaque r\u00e9seau social qui voit son nombre d&rsquo;utilisateurs bondir, on y voit \u00e9merger des <strong>cr\u00e9ateurs de contenu<\/strong>, des \u00ab\u00a0influenceurs\u00a0\u00bb qui sortent du lot.<\/p>\n\n\n\n<p>Avant cette d\u00e9mocratisation de LinkedIn et cette arriv\u00e9e de nouveaux cr\u00e9ateurs de contenu, LinkedIn \u00e9tait principalement sous une influence :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li datatext=\"\">De dirigeants de grands groupes comme <strong>Michel Edouard Leclerc<\/strong> (E.Leclerc), <\/li>\n\n\n\n<li datatext=\"\">D&rsquo;hommes politiques comme <strong>Emmanuel Macron<\/strong> (Pr\u00e9sident de la R\u00e9publique), <\/li>\n\n\n\n<li datatext=\"\">De femmes engag\u00e9es, cheffes d&rsquo;entreprise comme la Cheffe \u00e9toil\u00e9e <strong>Anne Sophie Pic<\/strong> (La Dame de Pic) ou encore,<\/li>\n\n\n\n<li datatext=\"\">D&rsquo;entrepreneurs \u00e0 succ\u00e8s comme <strong>Oussama Ammar<\/strong> (The Family) ou <strong>Marc Simoncini <\/strong>(Meetic, Angell Bike).<\/li>\n<\/ul>\n\n\n\n<p>Les influenceurs sur LinkedIn sont des <strong>influenceurs professionnels<\/strong>. Ce sont des personnes engag\u00e9es dans une cause, des dirigeants politiques, des chefs d&rsquo;entreprises ou encore des entrepreneurs et consultants qui promeuvent leur vision de l&rsquo;entreprise d&rsquo;aujourd&rsquo;hui et de demain ou simplement leurs services.<\/p>\n\n\n\n<p>Il est l\u00e9gitime de se demander si l&rsquo;influence professionnelle est la tendance phare de 2022 ?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pourquoi le marketing d&rsquo;influence grandit sur LinkedIn ?<\/h2>\n\n\n\n<p>Avec la Covid-19, les diff\u00e9rents confinements et le d\u00e9veloppement du t\u00e9l\u00e9travail, les r\u00e9seaux sociaux professionnels se sont extr\u00eamement popularis\u00e9s.<\/p>\n\n\n\n<p>Entre le premier trimestre 2019 et le premier trimestre 2022 le taux de croissance du nombre d&rsquo;utilisateurs LinkedIn est de <strong>plus de<\/strong> <strong>35%<\/strong> pour s&rsquo;\u00e9tablir \u00e0 environ <strong>810 millions d&rsquo;utilisateurs<\/strong> sur la plan\u00e8te. A ce jour LinkedIn est le premier r\u00e9seau social professionnel dans le monde.<\/p>\n\n\n\n<p>L&rsquo;arriv\u00e9e d&rsquo;un grand nombre d&rsquo;utilisateurs sur ce r\u00e9seau social a fait \u00e9merger de nombreux cr\u00e9ateurs de contenu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">La cr\u00e9ation de contenu, un mod\u00e8le qui a d\u00e9j\u00e0 fait ses preuves<\/h3>\n\n\n\n<p>La recette de l&rsquo;influence et de la cr\u00e9ation de contenu est bien connue sur des plateformes plus <strong>informelles<\/strong> comme Instagram ou Snapchat. Ce mod\u00e8le a d\u00e9j\u00e0 fait ses preuves sur ces r\u00e9seaux sociaux, pourquoi donc ne pas l&rsquo;exporter \u00e0 d&rsquo;autres r\u00e9seaux plus formels ?<\/p>\n\n\n\n<p>Les cr\u00e9ateurs cultivent et d\u00e9veloppent leur communaut\u00e9 en animant leur page, en cr\u00e9ant et en partageant du contenu. L&rsquo;influence et la cr\u00e9ation de contenu est une partie int\u00e9grante de leur \u00ab\u00a0<strong>business model<\/strong>\u00ab\u00a0, de leur politique de communication et de leur strat\u00e9gie de d\u00e9veloppement. C&rsquo;est le mod\u00e8le du \u00ab\u00a0<a href=\"https:\/\/www.sortlist.be\/fr\/blog\/strategie-de-contenu\/\" rel=\"noreferrer noopener\" target=\"_blank\"><strong>content marketing<\/strong><\/a>\u00ab\u00a0.<\/p>\n\n\n\n<p>Certaines personnalit\u00e9s parlent de \u00ab\u00a0Facebookisation\u00a0\u00bb de LinkedIn avec un contenu de plus en plus \u00e0 destination du grand public. Cependant les profils des influenceurs pr\u00e9sents sur LinkedIn ne sont pas les m\u00eames que ceux sur les autres r\u00e9seaux sociaux.<\/p>\n\n\n\n<p>Sur LinkedIn, les influenceurs ne proc\u00e8dent pas de la m\u00eame mani\u00e8re pour toucher leur communaut\u00e9, leurs prospects. Les profils restent professionnels et le contenu soign\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Ind\u00e9pendants, une nouvelle m\u00e9thode de prospection<\/h3>\n\n\n\n<p>La croissance soutenue du nombre de freelances, consultants et autres travailleurs ind\u00e9pendants a aussi un impact important sur cette tendance de l&rsquo;influence et de la cr\u00e9ation de contenu en France et dans le monde.<\/p>\n\n\n\n<p>Pour se faire conna\u00eetre et augmenter leur <strong>visibilit\u00e9<\/strong>, les freelances et autres consultants ind\u00e9pendants utilisent entre autres la plateforme LinkedIn \u00e0 des <strong>fins commerciales<\/strong>. Les freelances font ce qu&rsquo;on appelle du \u00ab\u00a0<a href=\"https:\/\/www.sortlist.be\/fr\/blog\/personal-branding\/\" rel=\"noreferrer noopener\" target=\"_blank\"><strong>personal branding<\/strong><\/a>\u00ab\u00a0, ils se \u00ab\u00a0vendent\u00a0\u00bb sur LinkedIn.<\/p>\n\n\n\n<p>La page LinkedIn de chaque freelance est une vitrine de ses r\u00e9alisations et des services qu&rsquo;ils proposent. Ces ind\u00e9pendants utilisent cette influence pour justifier leurs prestations, tarifs et <strong>attirer de nouveaux clients<\/strong>.<\/p>\n\n\n\n<p>La cl\u00e9 de voute d&rsquo;une prospection r\u00e9ussie pour ces travailleurs ind\u00e9pendants est la cr\u00e9ation de contenu afin d&rsquo;augmenter le nombre d&rsquo;abonn\u00e9s sur leur compte et donc de toucher plus d&rsquo;entreprises. Il est important pour les freelances d&rsquo;avoir un <strong>r\u00e9seau professionnel d\u00e9velopp\u00e9<\/strong> et fort.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Qui sont les influenceurs LinkedIn ?<\/h2>\n\n\n\n<p>Ce classement est \u00e9tabli par <a href=\"https:\/\/www.favikon.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Favikon<\/a>, la plateforme fran\u00e7aise d&rsquo;<strong>\u00e9valuation et de notation des influenceurs<\/strong>. Cette plateforme cr\u00e9\u00e9e en 2019 par Jeremy Boissinot permet aux entreprises souhaitant faire appel \u00e0 des influenceurs de v\u00e9rifier l&rsquo;authenticit\u00e9 et la v\u00e9racit\u00e9 de ceux-ci et de leur communaut\u00e9.<\/p>\n\n\n\n<p>Cette plateforme permet aux entreprises de faire le tri entre les profils \u00ab\u00a0first movers\u00a0\u00bb, c&rsquo;est-\u00e0-dire ceux qui sont l\u00e0 depuis le d\u00e9part et les profils \u00ab\u00a0sales machines\u00a0\u00bb, soit ceux qui ont achet\u00e9s leurs abonn\u00e9s ou dans le cadre de Linkedin, ceux qui ont ajout\u00e9 tout le monde pour prospecter.<\/p>\n\n\n\n<p>Le march\u00e9 de l&rsquo;influence est tr\u00e8s lucratif et pousse certains influenceurs \u00e0 <a href=\"https:\/\/www.sortlist.be\/fr\/blog\/faux-followers\/\" target=\"_blank\" rel=\"noreferrer noopener\">mentir sur leurs abonn\u00e9s<\/a> et leur communaut\u00e9. Ce qui porte pr\u00e9judice au retour sur investissement attendu par les entreprises.<\/p>\n\n\n\n<p>Le classement de ces influenceurs sur LinkedIn est donc r\u00e9alis\u00e9 selon plusieurs crit\u00e8res.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Quels sont les crit\u00e8res retenus par Favikon pour ce classement ?<\/h3>\n\n\n\n<p>Le classement a \u00e9t\u00e9 r\u00e9alis\u00e9 d&rsquo;apr\u00e8s une cinquantaine de crit\u00e8res. Nous allons ici voir les <strong>5 crit\u00e8res principaux <\/strong>propres au r\u00e9seau social LinkedIn.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Le taux de croissance <\/h4>\n\n\n\n<p>L&rsquo;\u00e9volution du nombre d&rsquo;abonn\u00e9s des profils est pris en compte dans ce classement. Cela permet de mesurer la dynamique des comptes et leur attractivit\u00e9.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">L&rsquo;engagement <\/h4>\n\n\n\n<p>L&rsquo;engagement correspond \u00e0 l&rsquo;implication de la communaut\u00e9 aupr\u00e8s de l&rsquo;influenceur. Par exemple ce crit\u00e8re se mesure en \u00e9tudiant le nombre de likes, de commentaires des publications par rapport au nombre d&rsquo;abonn\u00e9s de celui-ci. <\/p>\n\n\n\n<p>Un cr\u00e9ateur de contenu avec beaucoup d&rsquo;abonn\u00e9s mais peu de commentaires, peu de r\u00e9actions \u00e0 ses postes ne sera donc pas tr\u00e8s influent sur LinkedIn.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">La qualit\u00e9 des postes <\/h4>\n\n\n\n<p>C&rsquo;est le pourcentage de postes ayant eu un bon engagement. Plus le pourcentage de postes avec un bon engagement est \u00e9lev\u00e9 plus cela signifie que le contenu propos\u00e9 est de qualit\u00e9 et donc que l&rsquo;influenceur autant que la communaut\u00e9 est impliqu\u00e9.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">La capacit\u00e9 de buzzer (buzz ratio) <\/h4>\n\n\n\n<p>Ce ratio mesure la capacit\u00e9 de l&rsquo;influenceur \u00e0 buzzer, plus le nombre de postes avec un buzz est \u00e9lev\u00e9, plus la note sera haute.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Le niveau d&rsquo;activit\u00e9 <\/h4>\n\n\n\n<p>La note d&rsquo;activit\u00e9 mesure la capacit\u00e9 de l&rsquo;influenceur \u00e0 g\u00e9n\u00e9rer du contenu r\u00e9guli\u00e8rement. Ce crit\u00e8re vise \u00e0 \u00e9viter les profils \u00ab\u00a0endormis\u00a0\u00bb.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Top 12 des influenceurs sur LinkedIn <\/h2>\n\n\n\n<p>Voici donc la liste du top 12 des influenceurs fran\u00e7ais sur LinkedIn selon Favikon, mise \u00e0 jour en date du 31 janvier 2022.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1- Michael Aguilar 87\/100<\/h3>\n\n\n\n<p><strong>Michael Aguilar<\/strong> obtient la premi\u00e8re place de ce classement avec une note de 87\/100. Michael Aguilar est dirigeant du cabinet de conseil et de formations \u00ab\u00a0Vendeurs d&rsquo;Elite\u00a0\u00bb, il est aussi conf\u00e9rencier. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-1.png\" alt=\"Michael Aguilar score LinkedIn\" class=\"wp-image-7346\" width=\"334\" height=\"334\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-1-110x110.png 110w\" sizes=\"auto, (max-width: 334px) 100vw, 334px\" \/><\/figure>\n\n\n\n<p>Il propose du contenu <strong>grand public<\/strong>, parfois humoristique et souvent li\u00e9 \u00e0 l&rsquo;actualit\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2- Jean-Marc Jancovici 85\/100<\/h3>\n\n\n\n<p><strong>Jean-Marc Jancovici <\/strong>est un ing\u00e9nieur, enseignant et conf\u00e9rencier fran\u00e7ais. Fort de ses plus de 424k abonn\u00e9s sur LinkedIn Jean-Marc Jancovici partage du contenu autour de la <strong>transition climatique<\/strong>. C&rsquo;est l&rsquo;un des partenaires fondateurs du cabinet de conseil Carbone 4, sp\u00e9cialis\u00e9 dans l&rsquo;adaptation au changement climatique et la strat\u00e9gie bas-carbone.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-2.png\" alt=\"Jean-Marc Jancovici score LinkedIn\" class=\"wp-image-7345\" width=\"353\" height=\"353\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-2-110x110.png 110w\" sizes=\"auto, (max-width: 353px) 100vw, 353px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">3- Michel Khoury 84\/100<\/h3>\n\n\n\n<p><strong>Michel Khoury<\/strong>, Pr\u00e9sident Directeur G\u00e9n\u00e9ral de la soci\u00e9t\u00e9 MCK se positionne \u00e0 la troisi\u00e8me place de ce classement. Michel Khoury se d\u00e9fini lui-m\u00eame comme un \u00ab\u00a0influenceur d&rsquo;optimisme\u00a0\u00bb, il publie du contenu tr\u00e8s orient\u00e9 RH (<strong>Ressources Humaines<\/strong>) et destin\u00e9 \u00e0 la recherche d&#8217;emploi.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-3.png\" alt=\"Michel Khoury score LinkedIn\" class=\"wp-image-7344\" width=\"290\" height=\"290\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-3-110x110.png 110w\" sizes=\"auto, (max-width: 290px) 100vw, 290px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">4- Thomas Wagner 83,5\/100<\/h3>\n\n\n\n<p>Il y a encore 3 mois <strong>Thomas Wagner<\/strong> \u00e9tait en t\u00eate d&rsquo;affiche du classement. L&rsquo;augmentation de 4 points de son score (de 79,5 \u00e0 83,5\/100) ne lui aura pas suffit pour conserver sa premi\u00e8re place. Thomas Wagner est le fondateur de \u00ab\u00a0@Bon Pote\u00a0\u00bb. Il propose un contenu vari\u00e9, ce qui permet d&rsquo;\u00e9viter la lassitude. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-4.png\" alt=\"Thomas Wagner score LinkedIn\" class=\"wp-image-7343\" width=\"394\" height=\"394\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-4-110x110.png 110w\" sizes=\"auto, (max-width: 394px) 100vw, 394px\" \/><\/figure>\n\n\n\n<p>Thomas Wagner partage des <strong>enjeux \u00e9cologiques <\/strong>et<strong> <\/strong>des prises de position personnelles.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5- Val\u00e9rie Marie 83,5\/100<\/h3>\n\n\n\n<p><strong>Val\u00e9rie Marie<\/strong> est une <strong>pianiste<\/strong>, <strong>conf\u00e9renci\u00e8re<\/strong> fran\u00e7aise. Elle communique autour de la cr\u00e9ativit\u00e9, la motivation et l&rsquo;entrepreneuriat.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-5.png\" alt=\"Val\u00e9rie Marie score LinkedIn\" class=\"wp-image-7342\" width=\"407\" height=\"407\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-5-110x110.png 110w\" sizes=\"auto, (max-width: 407px) 100vw, 407px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">6- Arthur Auboeuf 77,5\/100<\/h3>\n\n\n\n<p><strong>Arthur Auboeuf<\/strong> est le cofondateur de Time for the Planet, il communique autour de l&rsquo;<strong>\u00e9cologie<\/strong>. Il est la preuve qu&rsquo;il n&rsquo;est pas forc\u00e9ment n\u00e9cessaire de poster 15 fois par jour sur LinkedIn pour devenir influent. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-6.png\" alt=\"Arthur Auboeuf score LinkedIn\" class=\"wp-image-7341\" width=\"441\" height=\"441\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-6-110x110.png 110w\" sizes=\"auto, (max-width: 441px) 100vw, 441px\" \/><\/figure>\n\n\n\n<p>Arthur Auboeuf poste relativement peu mais sa qualit\u00e9 de contenu est irr\u00e9prochable.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7- Alexis Thobellem 77,5\/100<\/h3>\n\n\n\n<p><strong>Alexis Thobellem<\/strong>, directeur digital du groupe Partouche, chroniqueur sur BFM business, communique beaucoup autour de l&rsquo;<strong>innovation du digital<\/strong>. C&rsquo;est un influenceur <strong>grand public<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-7.png\" alt=\"Alexis Thobellem score LinkedIn\" class=\"wp-image-7340\" width=\"371\" height=\"371\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-7-110x110.png 110w\" sizes=\"auto, (max-width: 371px) 100vw, 371px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">8- Thibault Louis 74,5\/100<\/h3>\n\n\n\n<p><strong>Thibault Louis<\/strong> est un <strong>freelance<\/strong>, c&rsquo;est un v\u00e9ritable influenceur. Il utilise LinkedIn pour d\u00e9velopper son activit\u00e9 de freelance aupr\u00e8s des entreprises, son activit\u00e9 de coach en mettant en pratique ce qu&rsquo;il pr\u00f4ne. Avec une moyenne sup\u00e9rieure \u00e0 3 postes par jour Thibault Louis est une v\u00e9ritable \u00ab\u00a0<em>machine \u00e0 poster<\/em>\u00ab\u00a0. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-8.png\" alt=\"Thibault Louis score\" class=\"wp-image-7339\" width=\"364\" height=\"364\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-8-110x110.png 110w\" sizes=\"auto, (max-width: 364px) 100vw, 364px\" \/><\/figure>\n\n\n\n<p>Il communique autour du copywriting, du marketing de contenu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">9- Alexandre Bompard 74,5\/100<\/h3>\n\n\n\n<p><strong>Alexandre Bompard<\/strong> est un homme d&rsquo;affaires fran\u00e7ais. Il est depuis 2017, le Pr\u00e9sident-Directeur G\u00e9n\u00e9ral du groupe de grande distribution <strong>Carrefour<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-9.png\" alt=\"Alexandre Bompard score\" class=\"wp-image-7338\" width=\"335\" height=\"335\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-9-110x110.png 110w\" sizes=\"auto, (max-width: 335px) 100vw, 335px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">10- Patrick Thomet 74\/100<\/h3>\n\n\n\n<p><strong>Patrick Thomet<\/strong> est Directeur de projets chez <strong>Malakoff Humanis<\/strong>, il communique beaucoup autour du recrutement et des ressources humaines, mais aussi sur la motivation. Il a une port\u00e9e <strong>grand public<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-10.png\" alt=\"Patrick Thomet score\" class=\"wp-image-7337\" width=\"373\" height=\"373\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-10-110x110.png 110w\" sizes=\"auto, (max-width: 373px) 100vw, 373px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">11- Tonton Freddy Chokote 74\/100<\/h3>\n\n\n\n<p><strong>Freddy Chokote<\/strong> est un des deux co-fondateur des restaurants \u00ab\u00a0<strong>Les Tontons Afro<\/strong>\u00ab\u00a0. Il communique beaucoup autour de son restaurant mais aussi de l&rsquo;Afrique. Il connait une grande popularit\u00e9 gr\u00e2ce \u00e0 ses publications, son style vestimentaire ainsi que son restaurant (participation \u00e0 l&rsquo;\u00e9mission \u00ab\u00a0Qui veux devenir mon associ\u00e9\u00a0\u00bb). <\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-11.png\" alt=\"Freddy Chokote score LinkedIn\" class=\"wp-image-7336\" width=\"440\" height=\"440\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-11-110x110.png 110w\" sizes=\"auto, (max-width: 440px) 100vw, 440px\" \/><\/figure>\n\n\n\n<p><meta charset=\"utf-8\"><strong>Freddy Chokote<\/strong> est influent dans le monde de l&rsquo;<strong>entrepreneuriat<\/strong> et de l&rsquo;<strong>alimentation<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">12- Youssef Koutari 74\/100<\/h3>\n\n\n\n<p><strong>Youssef Koutari<\/strong> est le fondateur de la plateforme de formation professionnelle et coaching <strong>Kout Que Kout<\/strong>. Il communique principalement sur la <strong>motivation<\/strong> ainsi que sur le recrutement et les <strong>opportunit\u00e9s de carri\u00e8res<\/strong>. C&rsquo;est un influenceur &#8211; coach.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\" datatext=\"\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.sortlist.be\/fr\/blog\/wp-content\/uploads\/sites\/3\/2022\/03\/influenceurs-linkedin-12.png\" alt=\"Youssef Koutari score\" class=\"wp-image-7335\" width=\"377\" height=\"377\" srcset=\"https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12.png 1080w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-768x768.png 768w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-50x50.png 50w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-288x288.png 288w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-576x576.png 576w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-339x339.png 339w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-678x678.png 678w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-373x373.png 373w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-746x746.png 746w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-691x691.png 691w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-973x973.png 973w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-1048x1048.png 1048w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-478x478.png 478w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-956x956.png 956w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-516x516.png 516w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-1032x1032.png 1032w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-680x680.png 680w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-36x36.png 36w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-72x72.png 72w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-65x65.png 65w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-130x130.png 130w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-55x55.png 55w, https:\/\/cdn.blog.production.sortlist.cloud\/wp-content\/uploads\/sites\/8\/2022\/03\/influenceurs-linkedin-12-110x110.png 110w\" sizes=\"auto, (max-width: 377px) 100vw, 377px\" \/><\/figure>\n\n\n\n<p>Cette liste de personnalit\u00e9s est susceptible de changer \u00e0 la prochaine mise \u00e0 jour par Favikon.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pourquoi les suivre ?<\/h2>\n\n\n\n<p>Pourquoi suivre un influenceur LinkedIn ? Les profils d&rsquo;influenceurs sur LinkedIn sont vari\u00e9s et on trouve tout type de cr\u00e9ateurs de contenu d&rsquo;horizons diff\u00e9rents.<\/p>\n\n\n\n<p>Il peut \u00eatre int\u00e9ressant d&rsquo;en suivre certains en fonction de vos centres d&rsquo;int\u00e9r\u00eat o\u00f9 alors si vous souhaitez simplement suivre l&rsquo;influenceur pour ce qu&rsquo;il est et ce qu&rsquo;il repr\u00e9sente.<\/p>\n\n\n\n<p>Suivre des personnes influentes sur LinkedIn qui partagent r\u00e9guli\u00e8rement du contenu est int\u00e9ressant pour suivre un mouvement, une tendance. Ces micro influenceurs permettent \u00e0 leurs abonn\u00e9s de <strong>se former<\/strong> sur un sujet, mais aussi de conna\u00eetre l&rsquo;actualit\u00e9 d&rsquo;un secteur en particulier.<\/p>\n\n\n\n<p>Se tenir inform\u00e9 des changements, des nouveaut\u00e9s, des <strong>tendances de marketing<\/strong>, de management ou autre via ces influenceurs peut aussi \u00eatre assimil\u00e9 \u00e0 de la \u00ab\u00a0veille\u00a0\u00bb. On observe ce qui se passe dans le paysage professionnel fran\u00e7ais, dans la gestion des ressources humaines par exemple. On peut parler de <strong>veille concurrentielle<\/strong> simplifi\u00e9e.<\/p>\n\n\n\n<p>En suivant ces influenceurs fran\u00e7ais sur LinkedIn vous pourrez d\u00e9gager des tendances et pourquoi pas trouver des <strong>opportunit\u00e9s<\/strong> dans des secteurs vari\u00e9s.<\/p>\n\n\n\n<p>Si cet article vous a plu et que vous souhaitez vous aussi d\u00e9velopper votre r\u00e9seau social LinkedIn alors il vous faudra commencer par <a href=\"https:\/\/www.sortlist.be\/fr\/blog\/strategie-de-communication-digitale\/\" rel=\"noreferrer noopener\" target=\"_blank\">d\u00e9velopper une strat\u00e9gie de communication digitale<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tout le monde connait des influenceurs sur les r\u00e9seaux sociaux comme Instagram ou Snapchat. Ces deux r\u00e9seaux sociaux ont permis le d\u00e9veloppement d&rsquo;un nouveau type d&rsquo;influenceurs et influenceuses. Parfois avec une image assez n\u00e9gative ces influenceurs ont su d\u00e9velopper une communaut\u00e9 et s&rsquo;appuient sur celle-ci afin d&rsquo;augmenter leurs r\u00e9mun\u00e9rations. Gr\u00e2ce aux placements de produits, aux [&hellip;]<\/p>\n","protected":false},"author":123,"featured_media":7347,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_sb_show_comment_boards":false,"content-type":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[21],"class_list":["post-7334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseaux-sociaux"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2022, vers une tendance de l&#039;influenceur LinkedIn ?<\/title>\n<meta name=\"description\" content=\"Quel influenceur LinkedIn suivre ? 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