Oniryx's projectOniryx is a consulting company that was founded in 2008. Our business mainly focuses on the development of customized computer applications. At the end of 2015, we noticed that the tools we previously used for our communication, our graphics, no longer met the needs of the company. We then asked ourselves ‘why not work with a marketing agency’?
Service: Branding and Design
Budget: Around 35.000€
Patrick Van Est
Why did you need help to find an agency?For the selection process, as usual, we’ve used our own method, meaning that we’ve asked the opinion of everyone in-house. We then realized that we had to analyze more than thirty companies and that this would take us a while.
How did you find Sortlist?After this meeting, one of our colleagues, Vincent, told us 'I may have an idea for you. There is a company, Sortlist, whose job is to do that and they may help us'. They came to us, we started talking. The great thing is that they showed a lot of interest for our briefing – or rather our embryonic briefing – and they brought a lot of added-value.
What was the result?Four agencies were introduced to us and we quickly realized that three of these would be perfect for the mission. The selected agencies all had the same quality, the same professionalism and the same interest for who we are. But one agency was really standing out from the crowd because they totally understood our DNA.
What was the added value of Sortlist?For me, one of the main reasons for using Sortlist is that it is a process accelerator. It is a company that really knows the agencies, what they are able to do, what state of mind they are working in and whether this state of mind is compatible with our company's values and identity.
Would you recommend Sortlist?If I had to recommend Sortlist, it would be for two different reasons. The first: it’s very time-saving. The search for an agency, when you don’t know the market, is really a labyrinth where you don’t want to get lost. The second thing is the precision of the briefing they write. We had nothing more to add. They really understood what we were looking for.
Could you describe Sortlist in 3 words?If I had to describe Sortlist in three words, I would say: dynamism, youthful spirit and anti-conformism.